The Vision

For the Paddy Power Penalty Shootout event at Leyton Orient Stadium, the brief was clear. Transform the ground into a fully branded, high-energy arena that captures Paddy Power’s bold personality and playful edge. The goal was to create an environment that felt unmistakably Paddy Power, creating an immersive event for the penalty shoot-out competition.

The Delivery

Our team delivered a complete stadium transformation, producing and installing banners, pitchside boards, vinyl wraps, and branded signage across the stadium. Every element was designed in line with Paddy Power’s iconic green and white identity, ensuring instant brand recognition from every angle. From the pitch to the stands, we wrapped, printed, and installed each piece with precision, turning Leyton Orient Stadium into a bold, fully immersive Paddy Power experience ready for the shootout.